China, Shanghai-Zhangjiang, Adhesive Technologies

Market Strategy Manager

At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you're up for challenging the status quo, join our team of pioneers and make your mark on the future with us.

Do you dare to make an impact?

YOUR ROLE

Identify new market/ opportunity in the region for business expansion
Develop business cases for new regional market opportunities; pitching them to both regional and global management for buy-in and execution
Capture competitive landscape, market insights; interpret them for business planning in different target verticals and countries
Define industry/ market segmentation, adapt global market modelling to the context of the region
Drive and implement regional, global key initiatives. Track the key initiatives, milestones and KPIs/results on behalf of the region
Develop market positioning, customers mapping vs technology needs to promote programs in the right segments/ channels

YOUR SKILLS

Bachelor’s or master’s degree, preferably in Business or Engineering fields
5-8 years and above of relevant experiences in strategy marketing, market development/ business capacity career, preferably in B2B
Strong analytical, communication, and collaboration skills to work across different functions and stakeholders in different geographies
Demonstrated leadership capacity, with the ability to work independently and navigate thru complexity

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to gender, origin, culture, generation, disability, religion and sexual orientation.

JOB ID: 22041042

Contract & Job type: Full Time, Regular

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

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